Harvard College's student council answered clamors for a central hub of Harvard websites and apps
Design & Concept
Harvard University's highly decentralized lattice of web apps, sites, and tools is often a quagmire in terms of navigability. In response to numerous requests from the student body after exhaustive surveys, the Harvard Undergraduate Council asked me to create a new portal, known as H-Square, which would bring together all of these myriad resources into one place for easy access and optimal convenience.
I compiled a host of various icons for use on the portal, and I completed a design that matched the Harvard Undergraduate Council's website without going too far on complexity and decoration. This was meant to be a site that any student could easily enter and find her destination in an instant. Additionally, I created a quickly recognizable identity that is a focal part of the page.
H-Square is part of the Undergraduate Council's increasing commitment to streamlining web resources and ensuring that students have the ability to reach the tools they need. After the website was publicized to the entire student body, it received more than a thousand visits in the first several days and was featured in an article by The Harvard Crimson.
Simple and Elegant
The H-Square logo is meant to evoke continuity and clarity, matching the overall motive for the website and readily identifiable by first-time users.